Knowledge was passed on through folk media and indigenous forms of media
Pre-Spanish Era
while education was limited to the elite, publication of books and newspapers advanced the propaganda movement which led to the peoples revolution againts spanish rule. Filipinos at the time did not have a common language. Only the elite spoke the understood spanish. Thus, communication was limited. Pen names were used to avoid political oppression.
Spanish Era
Careers: book writers, newspaper writers, editor, publisher, copyreader, artist
Spanish Era
During this era, major newspaper, radio broadcasting and movies became available. Media were used for propaganda by government and other groups.
the golden age of Philippine Journalism, advertising, communication education, and press freedom flourished in this era
Post-war Era
Careers: book writers, newspaper writer, editor, publisher, copyreader, artist, cartoonist, reporter, producer, media technicians, advertisers.
Post-war Era
Highlights of this era include the government takeover of media and the press and the image engineering of the Marcoses in the name of nationalism
Martial Law Era
Careers: web designer, online instructions, digital producers, bloggers, animators, programmer, archivist, metadata analyst, data miner, user experience designer, call center agents, virtual assistants.
Modern Era
*People Power Brought greater freedom for Philippine media
*New constitution recognized the vital role of communication and information in nation-building