which asserts that the perception and conception of beauty is conditioned
by the subconscious mind.
PSYCHOANALYTIC THEORY OF BEAUTY
Psychologist (1856-1939) considered to be father of psychoanalysis. He formulated the theory of the subconscious mind.
SIGMUND FREUD
Psychologist (1875-1961) who formulated the theory
of collective consciousness and the archetypes.
CARL JUNG
Terrifying experience of a child whose memory lies in
the subconscious mind, and which conditions the perception and
conception of ugly things.
Considered as the storage room of everything that is currently NOT in
your conscious mind
SUBCONSCIOUS MIND
stores all of your previous life experiences, your beliefs, your memories, you skills, all situations you've been through and all images you've ever seen.
SUBCONSCIOUS MIND
3 LEVELS OF AWARENESS
Conscious
Preconscious
Unconscious
Current contents of your mind that you actively think of
Conscious
What we call working memory
Conscious
Easily accessed all the time
Conscious
Contents of the mind you are not currently aware of
Preconscious
Thoughts, memories, knowledge, wishes, feelings
Preconscious
Available for easy access when needed
Preconscious
Contents kept out of conscious awareness
Unconscious
Not accessible at all
Unconscious
Processes that actively keep these thoughts from awareness
Unconscious
Freudian Components of Personality
The Id
The Ego
The Superego
Resides completely at the unconscious level
Id
Acts under the pleasure principle
Id
-immediate gratification,
not willing to compromise
– Generates all of the
personality’s energy
Id
The moralist and idealistic part of the personality
Superego
Resides in preconscious
Superego
Operates on “ideal principle”
Superego
– Begins forming at 4-5 yrs of age
– initially formed form environment
and others (society, family etc)
– Internalized conventions and
morals
Superego
Essentially your “conscience”
Superego
Resides in all levels of awareness
Ego
Operates under “reality principle”
Ego
Attempts negotiation between Id and Superego to satisfy both realistically
Ego
Jung's most distinctive concept, emotionally toned experiences derived from ancestors.
Collective Unconscious
are ancient or archaic images that derive from the collective
unconscious
Archetypes
which is the side of personality that people show to the world.
PERSONA
Not necessarily the same as the public face that one shows others
PERSONA
consists of morally objectionable tendencies as well as a
number of constructive qualities that we are reluctant
to face
SHADOW
archetype of darkness and repression, representing the
qualities that we do not wish to acknowledge but
attempt to hide from ourselves and others
SHADOW
feminine side of men and originates in the collective
unconscious as an archetype and remains extremely
resistant to consciousness
ANIMA
masculine side of women and originates in the collective
unconscious as an archetype that, too, is resistant to
consciousness
ANIMUS
symbolic of thinking and reasoning and is capable of
influencing the thinking of women yet it does not belong