The process of identifying, creating, and pursuing opportunities to develop and manage innovative business ventures
Entrepreneur
A person who sets up a business or businesses, taking on financial risks in the hope of profit
Employees
A person employed for wages or salary, especially at non-executive level. A person who is hired to work for another or for a business, firm, etc. in return for payment
Inventors
A person who invented a particular process or device or who invents things as an occupation
Types of entrepreneurial business
Manufacturing
Wholesaling
Retailing
Service
Characteristics of a successful entrepreneur
Independent
Self-confident
Determined and perseverant
Goal-oriented
Know what they want, and are able to focus on achieving it
Have a need to achieve and to set high standards for themselves
Creative
Able to act quickly
Advantages of entrepreneurship
Are their ownbosses
Can choose a business that interests them
Can be creative
Can make lots of money
Disadvantages of entrepreneurship
Is risky
Face uncertain and irregular incomes
Work long hours
Must make all decisions by the themselves
Entrepreneurial process
Identification and evaluation of the opportunity
Development of the business plan
Determination of the required resources
Management of the resulting enterprise
Different kinds of investment
Direct investment
Indirect investment
Direct investment
Business investments - spending by private businesses and nonprofits on physical capital long lasting assets used to produce goods and services
Real estate - the land and any permanent structures, like a home, or improvements attached to the land, whether natural or man-made
Indirect investment
Savings account - an interest-bearing deposit account held at a bank or other financial institution
Bonds - used by governments or companies to raise money by borrowing from investors
Stocks - a type of security that gives stockholders a share of ownership in a company
Kinds of indirect investments
Mutual funds - a company that pools money from many investors and invests the money in securities such as stocks, bonds, and short-term debt
Life insurance - as a contract between an insurance policy holder and an insurance company, where the insurer promises to pay a sum of money in exchange for a premium, upon the death of an insured person or after a set period
Rent - is a payment of a factor of production in excess of its opportunity cost
Types of rent
Inframarginal rent
Pure economic rent
Quasi rent
Monopoly rent
Unemployment
A situation where a person actively searches for employment but is unable to find work
Types of unemployment
Frictional unemployment
Cyclical unemployment
Structural unemployment
Competition
The contest between several firms selling similar goods or services
Advantages of competition
Makes your customer services better
Fostersinnovation
Helps identify your strengths and weaknesses
Is good for consumers
Reminds you to focus on your keycustomers
Provides the opportunity to serve
Makes way for creative thinking
Helps identify threats to your business
Helps identify your strengths and weaknesses
Stops complacency
Customers
Individuals or businesses that purchase another company's goods or services
Suppliers
Usually known as either the manufacturer who manufactures the product itself or a distributor who purchases the goods from manufacturers
Substitutes
A product or service that can be easily replaced with another by consumers
SWOT analysis
A tool for business analysis that every organization needs to get through greater heights of success
Strengths
The positive internal characteristics that the organization can exploit to achieve its strategic performance goals
Weaknesses
The internal characteristics that might inhibit the organization's performance
Opportunities
The characteristics of the external environment that have the potential to helps the organization achieve or exceed its strategic goals
Threats
The characteristics of the external environment that may present organization from achieving its strategic goals
Steps in creating a SWOT analysis
1. Determine the objective
2. Create a grid
3. Label each box
4. Add strengths, weaknesses, opportunities, and threats
5. Draw conclusion
Porter's five forces of competitive analysis
A tool that uses five industry forces to determine the intensity of competition in an industry and its profitability level
The five competitive forces
Potential new entrants
Bargaining power of buyers
Bargaining power of suppliers
Threats of substitute products
Rivalry among competitors
Steps used in Porter's five framework
1. Gather the information on each of the five forces
2. Analyze the result and display them on a diagram