Media and Information Resources : Text Media

• The simplest and one of the earliest forms of media is Text Media.
• This was a simple one-way of communication of information where the writers would inform, entertain, or educate their readers through story-telling.

  Text Media
• TYPES OF TEXTS

  • UNFORMATTED TEXT

  • FORMATTED TEXT

  • HYPERTEXT

  • TYPEFACES
• refers to the lines of

  codes used to create web pages.

  Text
• type of text that can have their appearance changed or edited to appeal to the eyes of the readers.

  Formatted Text
• these are links typewritten in documents that

  can be clicked to redirect

  readers into other websites.

  Hypertext
• refers to "the representation or style of a text in the digital format"

  Typefaces
• DIFFERENT TYPEFACES

  • SERIF

  • SANS SERIF

  • SLAB SERIF

  • SCRIPT

  • DECORATIVE
• this is an elegant and formal typeface perfect for lengthy and professional discussions of topics.

  Serif
• •Mostly used in most publications •Offers clean slate look

  •Presents itself as informative and proper to readers.

  Serif
• a minimal and clean typeface that is best for fast and direct messages. Some examples are: Arial, Tahoma and Century Gothic.

  Sans Serif
• plainest of all the typefaces yet commonly used and grants a wide range of applications

  Sans Serif
• Its simplicity and minimalistic approach have made it the go-to font for quick messages.

  Sans Serif
• This blocky

  typeface gives a "solid and

  heavy look on texts" (Ping

  2017). Some font styles are

  Rockwell and Playbill.

  Slab Serif
• digitized cursive font style used for its highly elegant and graceful appearance, it is treasured by those who look for an easy and pleasing design for the events. Some samples of this is Freestyle Script, Segoe Script and Lucida Handwriting.

  Script
• used for

  quick and easy design for

  the purpose of instantly

  attracting audiences.

  Decorative
• DESIGN PRINCIPLES IN TEXT MEDIA

  • EMPHASIS

  • APPROPRIATENESS

  • PROXIMITY

  • ALIGNMENT

  • REPITITION

  • CONTRAST
• Increasing comprehension of the written text so that the main point of the author can be conveyed.

  Emphasis
• It allows the readers to easily identify the focus of the written work

  Emphasis
• DIFFERENT WAYS TO EMPHASIZE

  • BOLDFACE

  • ITALICS

  • HIGHLIGHTING

  • ENLARGING
• BOLDFACE

  Wherein the word's color thickens and it stands out from the rest of the paragraph.
• ITALICS

  is used for highlighting foreign words or terms in written in a language different from word or term used.
• HIGHLIGHTING

  In this method, words or backgrounds are colored to make them more distinguishable from the rest of the text.
• ENLARGING

  this method used to change the ont size of the certain term to make them stand out from the paragraph.
• Appropriateness focuses on the use of text and captions in creating content.
• It entails that font styles, size colors and typefaces should b used conservatively and cautiously.

  Appropriateness
• emphasizes the placements of text elements directly affect the message of the media content

  Proximity
• TWO PARTS OF PROXIMITY

  • TEXT DISTANCE

  • TEXT POSITION
• TEXT POSITION REFERS TO WHERE THE TEXT IS PLACED.
• TEXT DISTANCE REFERS HOW FAR THE TEXTS IN THE PHRASE OR SENTENCE ARE , OR HOW BIG THE SPACES BETWEEN CHARACTERS IN THE TEXTS ARE FROM EACH OTHER
• THIS REFERS TO HOW THE PARAGRAPHS AND WORDS ARE ALIGNED

  Alignment
• FOUR TYPES OF ALIGNMENT

  • LEFT

  • CENTERED

  • RIGHT

  • JUSTIFIED
• LEF TEXT BEGINS ON AND ARE FITTED TO THE LEFT SIDE OF THE PAGE.
• JUSTIFIED IS A FORMAL INDENT, IT COMPRESSES THE TEXT BETWEEN TWO LINES IN ITS FORMAT.
• CENTERED DIRECTS ALL ITS TEXT

  INTO THE CENTER OF THE PAGE OR SPACE. TYPICALLY, THESE ARE USED FOR TITLES OR INTRODUCTORY SEQUENCES TO A MEDIA CONTENT
• RIGHT IS THE LEAST COMMON INDENT USED IN TRADITIONAL WRITING.
• IS MORE OF A UTILIZE TACTIC RATHER THAN AN APPLIED RULE IN TEXT MEDIA.

  REPITITION
• TWO PURPOSES OF REPITITION

  • CREATING CONSISTENCY

  • SOLIDIFYING COHESIVENESS
• REFERS TO THE PROCESS OF FORMING A CLEAN STRUCTURE

  IN THE CONTENT USING REPETITION

  Creating Consistency
• SOLIDIFYING COHESIVENESS UNIFYING THE ENTIRE CONTENT THROUGH REPETITION