Attractiveness leads to greater overall liking, being rating as having more desirable traits, higher work performance evaluation
Attractiveness leads to more positive life outcomes - higher income, better mental health, and more social influence
Matching Hypothesis
Length of relationship predicted by the similarity of attractiveness
Focus on attractiveness
Pre-1980s focus on actual characteristics that deems someone to be attractive
Post-1980s focuses on cognitive theories, how people perceive faces and bodies, and evolutionary theories
Beauty is objective?
High level of agreement across cultures, certain features of faces, babies prefer attractive faces
Beauty is subjective?
Improvements vary across cultures, different body types deemed attractive, body type standards change
Culture and Physical Attraction
Tovee et al. (2006) - Zulus who remained in South Africa saw obese women as more attractive, whereas Zulus who migrated preferred women with a lower BMI, similar to the British sample's preference
Boothroyd et al. (2016) - access and consumption of television changed the views of an attractive body type in Nicaragua
Thornborrow et al. (2017) - ideal woman and exposure to media, Nicaraguans with exposure to media chose a slightly larger woman with more weight on their thighs, but those without media chose a significantly heavier woman
Thornborrow et al. (2020) - ideal muscular body type of men, those in Nicaragua who wanted more muscular bodies explicitly mentioned celebrities
Cognitive, Attraction
Attraction is pointed towards a more "average looking face". Rhodes (2003), when people are exposed to exaggerated features for longer, they choose the face with the same exaggerations
Cognitive, Attraction, Infants
Aversion to an unattractive face (Rubenstein, 1999), preferring distinctive faces (Rhodes, 2002, Giffrey, 2013)
Intersexual selection
Opposite sex prefers certain traits, increasing the frequency of those genes in the next generation
Facial averageness and health - Rhodes, those with more average faces had genes for protection against distinct pathogens
Humans have had a history of mild polygyny
Anisogamy
Women are much more impacted by reproduction, their reproductive cell is much larger
Minimum acceptable criterion
Men demand more as relationship goes on and women demand 10-15% more
Men, short term
Someone who is interested in them
Someone who won't have off spring
Women, short term
Good genes incase they have a child
Absent father
Men, long term
Healthy genes
Faithfullness
Youth
Women, long term
Protection
Resources
Status
Singh (1992) - waist-hip ratio potentially being a fertility cue, 0.7 was the most attractive ratio globally
Law Smith (2006) - no consistent preferences in differing faces during menstrual cycle/levels of estrogen
Good genes
Handicap principle (Zahavi, 1975), parasite infestation (Hamilton and Zuk, 1982, red nose of mandril indicative of health), immunocompetence (Folstad and Karter, 1996, testosterone suppresses immune system)
Preference for symmetry - Jones (2001) - symmetry predicted apparent health
Market value
Effort in a partner depending on how you rate yourself compared to them
Market value in humans
More red sicklebacks were more likely to approach larger females (Kraak and Bakker, 1998), zebra finches with a red leg band were less likely to nest with a female but were likely to be reproductively successful (Burley, 1996), more attractive females prefer more symmetric men (Little, 2001)
Ornaments
Scarification in sexually dimorphic areas had high pathogen prevalence (Singh and Bronstand, 1997), tattoos do not influence attractiveness but impacts level of dominance (Wohlraub, 2009)
Women rated younger male faces as more attractive if their parents were under 30 when they had then, and vice versa
Sex
Biological components
Gender
Socially defined and psychological identity
Sex is not dichotomous - sex atypicalities (XO, XXX, XXY, XYY), hormone exposure in utero (CAH, excess testosterone, AIS, XY not processing testosterone)
Males better than females
Physical aggression (.4)
Balloon task (.36)
Contribution as an individual (.38)
Task orientation (.38)
Emergence as task leader (.49)
Task leadership (.41)
Time on active task behaviour (.58)
Females better than males
Positive social behaviour (-.58)
Social task performance (-.58)
Influenced by grouppressure (-.32)
Decoding visual and auditory emotions (-1.02)
Women more likely to have
Liberal sex roles attitudes (-.52)
Closeness to others (-.45)
Agreeableness and tendermindedness (-1.07)
Measuring masculinity and femininity
BSRI, Expressivity vs Instrumentally (Spence, 1974), Nurturance vs Dominance (Wiggins, 1989), Communion vs Agency (Bakan, 1966) - sex and gender exists on a continuum
SocialRoleTheory (Eagly, 1987)
Culturally imposed gendered division of labour leads to conformity to gender role expectations and sex-typed skills and beliefs, leading to sex differences in behaviour
StandardSocialScienceModel - sex is irrelecant and gender is learnt and socially imposed (strawman theory)
Division of labour
Some tasks exclusively/predominantly genered in all cultures, Standard Cross Cultural Sample (Ember, 1981)
'Biosocial' regulation (Wood and Eagly, 2002)
Biological differences drive the division of labour, but there is no direct link from biology to sex differences in behaviour
Learning Theory (Mischel, 1966)
Children encouraged and rewarded for gendered behaviours, however they are not explicitly reward or punished
Social learning theory (Bandura, 1973)
Model and learning 'appropriate' behaviour
Gender Schema Theory
Perceiving self as more sex typed predicted gender stereotyping in children (Liben, 2002)