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Sean Abaya
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Gaming Industry
Has
grown
rapidly
Governments
Have permitted gaming
entertainment
agencies to open
Casino
operations create more
direct
jobs and pay a high percentage of gaming taxes
Games that exist on the casino floor
Table
Games
Card
Games
Slot
Machines/
Video
Games
Keno
and
Bridge
Race
and
Sports
Book
Table
Games
Involves wagering and
betting
between the
casino
and the customer
Card Games
Offers games in which players can
gamble
against each other
Slot
Machines
/
Video Games
Feature simulated or actual spinning reels that are activated by the pull of a handle or a push of the button
Keno and Bridge
Both are based on a
random
number
selection
Race
and
Sports
Book
Race book features wagering on horse track betting while sports book feature professional and collegiate betting
Reasons why people visit casino
The
Lure
of
Gambling
Recreation
/
Entertainment
Socialization
Curiosity
Controversial elements of gambling industry
Organized
Crime and Casinos
Gambling
Addiction
Events
Occurrence
or something that happens
Events
Spatial
- temporal phenomena, and each is
unique
because of the interaction among the setting, people and management system
Meetings
General term indicating the number of people in one place to discuss a set of
agenda
or do a
particular
activity
Incentive
A tool used to encourage employees to
increase sales
or
provide solutions
Convention
National or international meeting held to commemorate an event or a
milestone
for the host organization
Conference
When any group gets
together
to exchange views and consequently to
convey
a message
Exhibition
The static display of products or promotional materials mounted for the purpose of public relations, sales and/or marketing
Consumer
Show
Showcase
of
products
that are offered to the public
MICE events
Attract guests regardless of the season
Attendants spend more compared to regular or ordinary tourists, hence providing higher revenue for the same length of stay
Multiplier
Effect
Direct economic impact, which is equivalent to the new money that visitors or outsiders bring that is circulated through spending in the economy
PCO
Professional Congress
/
Events
Organizers
Outsourced
Event
Managers
Organize events on a per contract basis on behalf of their clients, for a fee
In-house
Event
Managers
Positions/Departments within an organization that are not into the business of event management
Community
Represents both the target market and the people living in the MICE destination
Target Market
Includes exhibitors, visitors, sponsors, and other attendees