Software or hardware products that are announced by a company but never actually released to the market
Quibi
A short-form streaming platform launched in April 2020 that aimed to provide high-quality content optimized for mobile viewing
Luckin Coffee
A Chinese coffeehouse chain founded in 2017, which quickly rose to become a major competitor to Starbucks in China
Quibi name
Stands for "quick bites," reflecting its focus on delivering content in short episodes or segments designed to be consumed on the go
Luckin Coffee's business model
Heavily emphasized mobile ordering, delivery, and a cashless experience
Luckin Coffee embroiled in a major scandal
April 2020
Quibi
Founded by Jeffrey Katzenberg, a former Disney executive
Led by CEO Meg Whitman
Raised significant funding
Attracted top talent in the entertainment industry to create exclusive content
Luckin Coffee had fabricated over $300 million in sales transactions
The scandal led to investigations by Chinese regulators and the delisting of Luckin Coffee from the NASDAQ stock exchange
Factors contributing to Quibi's failure
Subscription-based model, which launched during a time when many similar services offered free or ad-supported content
Timing of its launch coincided with the onset of the COVID-19 pandemic, which limited opportunities for mobile viewing on the go
Luckin Coffee's founder and several executives were implicated in the fraud, leading to resignations, arrests, and legal actions
Quibi announced its closure, just six months after its launch
October 2020
Luckin Coffee's recovery efforts
1. Closed numerous stores
2. Implemented management changes
3. Sought to rebuild trust with customers and investors
Nikola Corporation
American company that focuses on developing zero-emission vehicles, including battery-electric and hydrogen fuel cell electric trucks
Nikola Corporation
Founded in 2015 by Trevor Milton
Gained attention for its ambitious plans to revolutionize the transportation industry with its innovative vehicle designs and alternative energy technologies
Nikola initially gained significant investor interest and media attention, particularly for its hydrogen fuel cell truck concept, the Nikola One
Nikola aimed to address environmental concerns and reduce reliance on fossil fuels by offering trucks powered by renewable energysources
Nikola faced scrutiny and controversy following allegations of misleading statements and exaggerations about its technology and capabilities
A report by short-selling firm Hindenburg Research accused Nikola of engaging in fraud and deception to bolster its image and attract investors
The allegations included claims that Nikola had overstated the readiness of its technology, including a promotional video that misrepresented a prototype truck as being fully functional when it was actually inoperable
In the wake of these allegations, Trevor Milton resigned as chairman of Nikola, and the company's stock price plummeted
Nikola denied the allegations but acknowledged inaccuracies in its promotional materials
Bitconnect
Cryptocurrency platform that gained significant attention during the cryptocurrency boom of 2017
Bitconnect
Claimed to offer a lending and investment program that promised high returns for investors who purchased Bitconnect tokens and lent them to the platform
Attracted users through aggressive marketing tactics and promises of guaranteed returns, with some affiliates promoting it as a way to earn passive income
Many in the cryptocurrency community raised concerns about Bitconnect's legitimacy and sustainability, likening it to a Ponzi scheme due to its unsustainable business model and lack of transparency
In January 2018, Bitconnect abruptly shut down its lending and exchange platform, citing regulatory pressure and distributed denial-of-service (DDoS) attacks
The closure of Bitconnect led to a significant loss of value for Bitconnect's token, BCC, causing widespread financial losses for investors
Following the shutdown, several legal actions were initiated against Bitconnect and its promoters, alleging fraud and securities violations
FTX
Cryptocurrency exchange and trading platform known for offering a wide range of trading products and innovative features
FTX
Founded in 2017 by Sam Bankman-Fried and Gary Wang
One of the leading cryptocurrency exchanges in the world
Offers spot trading, futures trading, options trading, and other derivative products for a variety of cryptocurrencies
Notable feature is its wide selection of tokenized assets, including tokenized stocks, commodities, and indices, allowing users to trade traditional financial assets with cryptocurrency collateral
On 2 November 2022, CoinDesk published an article stating that Alameda Research, a trading firm affiliated with FTX and owned by FTX chief executive Sam Bankman-Fried, held a significant amount of FTX's exchange token, FTT
The article triggered a spike in withdrawals from FTX, but eventually customers became unable to retrieve the money they had deposited in the exchange
On 11 November, FTX, Alameda Research, and over 100 affiliated entities filed for bankruptcy
Bankman-Fried resigned
Fractal compression
A method of data compression that utilizes fractal geometry principles to efficiently encode images or other types of data
Fractal compression
1. Identifying similar patterns within the data
2. Representing them using mathematical formulas known as fractal transforms
3. Rather than storing each individual pixel or data point
Fractal compression
Exploits the repetitive nature of fractal structures
Achieves high compression ratios while preserving image quality
Particularly useful for applications where storage space or bandwidth is limited, such as in digital image compression for transmission over networks or storage on devices with limited capacity
Reverse engineering
The process of analyzing a product, system, or technology to understand its components, functions, and underlying principles
Reverse engineering
1. Taking something apart
2. Studying its structure and behavior
3. Using that information to recreate or modify it
Reverse engineering
Can be applied to various domains, including software, hardware, mechanical devices, and even biological systems
Often used for purposes such as understanding competitor products, improving interoperability between systems, discovering vulnerabilities or weaknesses, or creating compatible versions of proprietary technologies
Important to conduct it ethically and in compliance with legal and ethical considerations, especially regarding intellectual property rights and confidentiality