MIL first

• Text


  A simple and flexible format of presenting information or conveying ideas whether hand-written, printed or displayed on screen
• Text


  A simple and flexible format of presenting information or conveying ideas whether hand-written, printed or displayed on screen
• Any "human-readable sequence of characters"


  That can form intelligible words
• Hypertext


  • Serves as a link to different electronic documents and enables users to jump from one to another in a nonlinear way
• Plain text or unformatted text


  • Fixed size of characters having essentially the same type of appearance
• Formatted text


  • Appearance can be changed using font parameters (bold, underline, italic, font size, font color, etc.)
• Typeface


  Also called font, font type, or type. Refers to the representation or style of a text in the digital format
• Typefaces


  • Serif
  • Sans serif
  • Slab serif
  • Script
  • Decorative
• Serif


  • Connoted formality and readability in large amount of texts
  • Usually used for the body text of books, newspapers, magazines and research publication
  • Give a classic or elegant look when used for title or heading
• Sans serif


  • Brings a clean or minimalist look to the text
  • Used for clear and direct meaning of text such as road signage, building directory or nutrition facts in food packages
  • Give a modern look and is primarily in web page design
• Slab serif


  • Carries a solid or heavy look to text
  • Can be used for large advertising sign on billboards
• Script

  • Draws much attention to itself because of its brush-like strokes
  • Must be used sparingly and not to be used in large body text
  • Usually used in wedding invitation cards or other formal events
• Decorative


  • Caters to a wide variety of emotions(such as celebration, fear, horror, etc.) or themes (such as cowboys, circus, holidays, summer, kiddle, etc.)
• Common file formats

  • TXT (Text)
  • DOC (Document)
  • RTF (Rich Text Format)
• TXT (Text)


  Unformatted text document by an editor as notepad on windows platform
• DOC (Document)


  A native format for storing documents created by MS word package. Contain a rich set of formatting capabilities
• Emphasis refers to the importance or value given to a part of the text-based content
• Emphasis is to make a point or highlighting a message, you can make the text bold, italicized, have a heavier weight, darkened or lightened(depending on the background color) or enlarged
• Appropriateness refers to how fighting or suitable the text is used for specific auidence, purpose or event
• Proximity

  • refers to how near or how far the text elements to each other
  • when two things are closely related, we bring them closer together
• Alignment. Refers to how the text is positioned in the page
• Organization

  • refers to a conscious effort to organize different elements in a page
  • ensured that while some text elements are separated from each other (based on the principle of proximity), they are still somehow connected with the rest of the elements in the page
• Repitition

  • concerns consistency of elements and the unity of the entire design
  • encourages the use of repeating some typefaces within the page
• Contrast

  • created visual interest to text elements
  • achieved when two elements are diferent from each other
  • can be achieved in various ways, by joining the folowing elements: white text on a dark background, dark text on a white backround, large font with a small font, serif and sans serif, thin elements with thin elements, cool color and warm color