Forgetting because one memory blocks / interferes with another, causing both memories to be distorted or forgotten. It's difficult to locate the memory.
Types of interference
Proactive interference
Retroactive interference
Proactive interference
Older memories that have already been stored disrupt the recall of newer memories
More likely to forget similar memories
Proactive interference example
Finding it hard to learn new timetable because you still remember your old one
Retroactive interference
Newer memories disrupt recall of the older memories that are already stored
Works recall when memories are similar
Retroactive interference example
Can't remember old timetable because you've learnt new one