Change of behavior as a result of real or imagined group pressure or norms
Types of Conformity
Compliance
Identification
Internalization
Situational factors affecting conformity
Size of the majority
Unanimity
Task difficulty/Ambiguity
Deindividuation
Personal factors affecting conformity
Locus of Control
How to resist conformity
Change the situation
Change the individual characteristics
Normative Influence
Conformity based on one's desire to fulfill others' expectations and gain acceptance
Informational influence
Conformity under acceptance of evidence about reality which has been provided by others
Obedience to authority
The tendency people have to try to please those in charge
Milgrams findings: Wearing uniforms triggered agentic state (-Carrying out the orders of an authority figure), Autonomous state (-being individual and independent)
Factors affecting obedience
Proximity
Legitimacy
Authority figure
Social support
Momentum of Compliance
Authoritarian personality
Agentic state
Autonomous state
Prosocial behaviour
Behaviour that is seen as helpful, kind, cooperative and peaceful
Antisocial behaviour
Behaviour that is unhelpful, destructive and aggressive
Field experiments
Experiments that are conducted in an natural environment
Lab experiments
Experiments that take place in artificial settings, often with an artificial task
Strengths of field experiments
Behavior is more likely to reflect real life because of the natural setting (higher ecological validity than a lab experiment)
Participants are people going about their normal daily life
Less likelihood of demand characteristics
Weaknesses of field experiments
Less control over extraneous variables
Difficult to get consent from participants
Cause of psychological harm (breaks ethical guidelines)
Strengths of lab experiments
The researcher has more control over situational variables → high level of precision is achieved
Cause and effect can be established
They can be replicated → repeated by other experimenters → high in reliability
Procedures can be repeated easily
Weaknesses of lab experiments
Low ecological validity as they use artificial environments different from real life → Hard to apply results
Demand characteristics → People may respond to features of…the experiment (guess the aim)
Experimenter effects may be present → interaction with the researcher may affect the results
Case study
A research method studying an individual or a small group and gathering in-depth and detailed information using different means
Strengths of case studies
Can be used in situations that would be unethical to set up experimentally
In Depth information about somebody
Can find new psychology areas that may not be found unless rare individuals are studied
Weaknesses of case studies
Cannot be repeated, since everyone is unique, unreliable
May not be applied to some people, ungeneralizable
Interpret the findings differently to others, researcher bias
Structure for answering 12 mark questions
A01 Paragraph- KNOWLEDGE - what do you know about field experiments? (can provide definition)
A02 Paragraph - APPLICATION - Link to the scenario in the question
A03 Paragraph - ANALYSIS & EVALUATION - Give strengths and weaknesses and link to a field experiment you already know from the unit. Using GRA(O)VE to help with evaluation
Sleeping clears and refreshes your mind; not sleeping leaves your mind murky
Sleep is an elegant design solution to the brains most basic needs
Waste needs to be cleared in the brain to stay healthy
No lymphatic vessels in the brain so unable to clear waste like other parts of the body do
Brain clears waste
1. Dumps it from inside the brain to outside the brain into CSF
2. CSF gets pumped back into the brain along the outside of the blood vessels
Fluid rushes through the brain when sleeping
When the brain is awake and busy, it puts off cleaning the waste from the spaces between the cells till later
Amyloid beta (can cause alzeimers) is a waste that gets cleared when sleeping
Functions and Benefits of Sleep
Memory consolidation
Energy conservation
Clearing brain of amyloid beta that is linked with Alzheimer's
Helps prevent certain diseases
Regeneration, repair
A sleep cycle lasts 90 mins
Sleep is measured with an EEG machine
Stages of a sleep cycle
NREM sleep (Stage 1, Stage 2, Stage 3, Stage 4)
REM sleep
NREM sleep
The phase of sleep that is considered the quiet or restful phase - non rapid eye movement
REM sleep
Resembles waking activity - vivid dreams
Internal influences on sleep
Internal body clock - circadian rhythm
Suprachiasmatic nucleus (SCN)
Hormones
Sleep helps to reset hormones and what we do in the day affects our hormone levels
Suprachiasmatic nucleus
Found in the middle of the brain and it controls circadian rhythms