Studying and evaluating the text closely in terms of relevance, validity, and logic
Goal of critical reading
To examine not only what message is conveyed but also how the message is conveyed as well as its purpose, target audience, and other ways of presenting it
Public speaking
Speaking in public
Competence in oral communication is important because it makes you become an effective leader
Qualitiesof an effective leader
Listens attentively to identify the conveyed meaning
Collaborates with others
Uses critical thinking and problem solving skills
Gives appropriate feedback
Converses with others of different backgrounds
Material
Your topic which can be about your experiences, observations, inspiration, or anything you are interested to talk about
Message
The content or the main point of your speech, which can be supported by personal stories or anecdotes, relevant statistics or ideas from newspapers and academic journals
Types of speeches
Speech to inform
Speech to entertain
Speech to persuade
Methods of delivery
Manuscript
Memorized
Impromptu
Extemporaneous
Manners in speech
Observe ethically sound goals
Prepare all the time
Tell the truth
Be sensible and sensitive
Components of a speech
Introduction (Attention getter, Initial summary, Speaker's credibility, Relevance of the topic to the audience, Self-introduction, Thesis statement)
Body (Main idea 1, Main idea 2, Main idea 3)
Conclusion (Closure, Summary, Call to action, Powerful closing statement)
Techniques for beginning and ending a speech
Analogy
Anecdote
Humor
Provocativerhetoricalquestion
Quotation
Startling statistics
Non-verbal communication
Behavior that conveys and represents meanings, such as smiles, tone, movements, manners, walking, standing and sitting, appearance, style of attire, attitude towards punctuality and space, and personality
Importance of mastering non-verbal communication
Enhances and emphasizes the message of your speech
Can communicate all feelings, attitudes, and perceptions as well as express anything without saying a word
Sustains the attention of listeners and keep them engaged in the speech
Reflects what type of speaker you are
Makes you more dynamic and animated in your delivery
Serves as a channel to release tensions and nervousness
Helps you make your speech more dramatic
Can build connections with listeners
Makes you credible as a speaker
Aspects of non-verbal communication
Body language (eye contact, facial expressions, posture, and gesture)
Paralanguage (tone, pitch, volume, rate, and quality of voice)
Proxemics (use of personal space and physical distance)
Chronemics (use of time)
Appearance (clothing, grooming, and accessories)
Haptics (touch)
Non-verbal communication
Enhances and emphasizes the message of your speech
Can communicate all feelings, attitudes, and perceptions as well as express anything without saying a word
Can sustain the attention of listeners and keep them engaged in the speech
Reflects what type of speaker you are
Makes you more dynamic and animated in your delivery
Serves as a channel to release tensions and nervousness
Helps you make your speech more dramatic
Can build connections with listeners
Makes you credible as a speaker
Aspects of non-verbal communication
Body language (eye contact, facial expressions, posture, gesture)
Vocal elements (volume, rate, tone, pitch)
Proxemics (space and distance between speaker and audience)
Colors (reflect personality and character)
Touch (physical contact)
Body language: Eye contact
Very important to use eye contact when talking to people in small or big groups. Listeners can easily detect confidence and interest. Never look up or down, just look straight in the eyes.
Body language: Facial expressions
Facial expressions are tools to express or communicate emotions through eyes, eyebrows, lips, ears, tongue, and nose. It is important to know and use facial expressions effectively.
Body language: Gestures
Movements of hands, legs, and other body parts that carry meanings. Gestures should be used for specific purposes like describing, emphasizing, suggesting, or prompting.
Body language: Good Posture
The position of the body when standing or sitting. Good posture shows confidence and creates a positive impression.
Vocal elements
Volume (loudness and softness), rate (speed of delivery), tone (voice quality), and pitch (highness or lowness) of voice.
Proxemics
The space and distance between the speaker and the audience, classified into intimate, personal, social, and public.
Colors
Reflect people's personality and reveal character. Choice of colors for clothes and visual aids matters to the audience.
Touch
Physical contact, generally used to communicate love, care, or comfort. Requires caution as it can be interpreted differently in various cultures.
Suppose you are a newly elected mayor and your administration is undergoing a major reorganization. You assemble your staff and employees to present this reform. Now, in your speech, how will you inspire your audience to embrace this change and help your administration achieve its goal?
The initial step in building connection with the audiences is to know them, which can be achieved through audience analysis.
Audience analysis
A process of looking into the behavior, values, beliefs, or even the culture of the audience
Factors to consider in audience analysis
Demographic
Situational
Psychological
Demographic
Refers to the age range, male-female ratio, educational background and affiliations or degree programs taken, nationality, economic status, academic or corporate designations
Situational
Refers to speech situations including time, place, occasion, audience size, and context
Psychological
Refers to values, beliefs, attitudes, preferences, cultural and racial ideologies and needs of your audience
Consider the needs of your audience. PsychologistAbraham Maslow identified the hierarchy of human needs as shown below. You can use this framework to deepen your understanding of your audience.
Hierarchy of human needs
Self-actualization
Esteem needs
Belongingness and love needs
Safety needs
Biological and psychological needs
Identify your audience size and set-ups. Coordinate with a personnel, conference committee or the ones knowledgeable about the details, so that you can make necessary adjustments to your speech.
Large group set-ups
TheaterStyle
ClassroomStyle
ChevronStyle
ModifiedChevron
Small group set-ups
Semi-circle or Circle
ClusterStyle
Hollowsquare or rectangle
PerpendicularStyle
Boardroom
U-Shape
Some time-tested principles
Consider the needs of your audience
Identify your audience size and set-ups
Smile and be polite
Use pronoun "we" or "you" frequently
Use only those examples which your audiences are already familiar with
Use layperson's terms in your word choice
Reinforce your verbal message through effective use of non-verbal communication skills
Feel what your audience feels; think what they think
Win your audience's hearts
Open casual conversation with your audience before and after your presentation
Watch your words. Use words that are not offensive or biased
Listen attentively to feedback after your speech
Acknowledge and appreciate positive reactions
Allow audience participation when necessary
Use humor appropriately and effectively
Approach disruptions of your audience contextually and adapt to the situation
Deal with hostile audience or hecklers positively
Handle questions effectively
Use a virtual outline to structure your talk or response. Examples are: Past, Present, Future; Point-Reason-Example/Explanation-Point; Opening, RuleofThree, Clincher.
If you are not being aware about the topic or not being interested in the topic, you can use strategies like Bridging, Reframing, and PlayingtheDevil's Advocate.