Web design and development

• HTML (Hypertext Markup Language) - used to create structure and layout of webpages
• HTML


  Programming Language used to build the structure of a webpage
• JavaScript


  Programming Language used to add interactivity and dynamic elements to a website
• HTML is the standard markup language for creating Web pages
• HTML is used to build structures of Web pages
• HTML Elements


  The individual components/building blocks of HTML pages
• HTML Tags


  These are used to represent the HTML elements. They generally occur in pairs around the content.
• HTML Attributes


  These give further information to elements. For example href can be used to define the reference of a hyperlink
• HTML Element

  • <a href="contactUs.html"> Click Here</a>
• Common HTML Elements and Tags

  • Paragraph
  • Heading 1
  • Heading 2
  • Heading 3
  • Anchor (Hyperlink)
• A hyperlink is a piece of text ,image or hot post on an image which when clicked will bring the user to another webpage or another location on the same webpage
• Target Audience


  The demographic group who will be the primary users of the application
• What can Demographics include

  • Age
  • Gender
  • Interests
  • Reasons for using the App
• Factors of your User Interface to consider for the Target Audience

  • Colour Scheme
  • Level of Language
  • Functionality
  • Range of multimedia Features
• CSS (Cascading Style Sheets) - used to add style, color, font size, etc.