observational learning

• Observational learning

  A form of social learning that occur through watching another person behaviour and the consequences of these behaviours and the observer demonstrates the learned behaviour by imitating it(modelling)
• 5 key elements of Observational learning

  • Attention
  • Retention
  • Reproduction
  • Motivation
  • Reinforcement
• Types of reinforcement

  • Self reinforcement: when the behaviour is reinforced through factors internal to the individual such as feeling proud of themselves
  • External reinforcement: when the behaviour is reinforced by factors external to the individual such as receiving an award
  • Vicarious reinforcement: when watching the model get praised increases the likelihood of the observer performing the behaviour
• attention

  focusing on the models behaviour
• retention

  forming a mental representation of models behaviour
• reproduction

  do we have the physical and mental capabilities to perform the behaviour
• motivation

  are we motivated to perform the behaviour
• reinforcement

  is the behaviour reinforced