sales promotion

• Sales promotion


  A marketing activity that is designed to increase sales, encourage customer loyalty, or generate brand awareness. It usually involves offering a discount or some other type of incentive for customers to buy your product or engage with your brand.
• Types of sales promotion

  • Discounts
  • Coupons
  • Displays
  • Demonstration
• Discounts


  A deduction from the usual cost of something, typically given for prompt or advance payment or to a special category of buyers.
• Coupons


  Physical or digital vouchers that offer a discount on products or services. They can be offered by the retailer themselves, or by third-party sites like Groupon.
• Displays


  Sales-promoting displays and decorations create an eye-catching stage for your products at the point of sale.
• Demonstration


  In marketing, a product demonstration (or "demo" for short) is a promotion where a product is demonstrated to potential customers. The goal is to introduce customers to the product in hopes of getting them to purchase that item.