Save
...
advertising
PACKAGING
types of packaging
Save
Share
Learn
Content
Leaderboard
Learn
Created by
mashi
Visit profile
Cards (9)
Packaging
Can extend shelf life
Allows oddly shaped items to stack neatly in a display
Makes possible the use of machines to move pallets loaded with goods
Packaging
A reflection of the manufacturer's budget, advertising technique, and environmental awareness
Choosing a packaging
material
Depends on what the manufacturer needs
For something lightweight, paper and plastic fit the bill
Materials like metal or glass are heavier but more durable
Comes down to stylistic choices, shipping conditions, shelf stability, and the product's end user
Five common packaging materials
Glass
Plastic
Paper
Metal
Multi-material
Glass
A nonporous, nontoxic material made from sand
Infinitely recyclable
Downsides are breakability and heavier weight than plastic
Requires substantial heat (energy) to produce
Plastic
Lightweight, inexpensive, and strong enough to protect items during shipping
Can be used as tape to bind packages together
Manufacturers can make it in a variety of colors and opacities
Also used inside other types of packaging in the form of packing peanuts or bubble wrap
Paper
100% recyclable
Making it out of wood is less eco-friendly, but there are numerous up-and-coming alternatives that have a smaller carbon footprint
Metal
Aluminum, steel, and other types are made by mining raw materials from the earth, then refining them
Can be more durable than glass or plastic, although thin metal is usually pliable and subject to bending out of shape
Multi-material packaging
Can be engineered to guard products from moisture, like a metallized plastic bag that keeps potato chips crispy