Watson and Rayner's procedure
1. Presented with a white rat
2. When he reached in to touch the rat a loud bang was made (done twice)
3. Exposed to the pairing of the rat with a loud noise (more than 5 times)
4. Tested on his response to the rat when a loud bar was struck behind his head
5. Tested with other objects (wooden blocks, dog, cotton wool) in the same way
6. Taken to a new environment and tested to see his responses to objects and loud noises
7. Tested with a variety of different objects (Santa clause mask, fur coat, rat)