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• Audio Media


  Types and Categories of Audio Information
• Audio Information and Media


  Audio equipment, audio formats, file or sound
• Types of Audio File


  • Radio Broadcast
  • Music
  • Sound Recording
  • Sound Clip/Sound Effect
  • Audio Podcast
• How would you store the audio files?


  1. Tape

  2. Compact Disk

  3. USB Flash Drive

  4. Memory Card

  5. Computer Hard Drive

  6. Internet/Cloud
• How would you save the audio files?


  1. MP3 (MPEG Audio Layer 3)

  2. M4A/AAC (MPEG-4 Audio/Advanced Audio Coding)

  3. WAV (Waveform Audio File Format)

  4. WMA (Windows Media Audio)
• Characteristics of a Sound


  • Volume
  • Tone
  • Pitch
  • Loudness
• Elements of Sound Design


  • Dialogue
  • Sound Effect
  • Music
  • Silence
• Principles of Sound Design


  • Mixing
  • Pace (Linear, Non-Linear, Multi-Linear)
  • Transition (Segue, Cross-Fade, V-Fade, Fade to Black)
  • Stereo Imaging
• Motion Information and Media


  Motion is the act or process of moving or being moved, Motion media can be defined as a media communication that provides the presence of spatial movement of texts and images, Motion Information is the file or clip that is created using motion media
• Through rendering, or the act of displaying consecutively various frames per second, motion is produced
• For one to have a smooth animation, one must have 24 frames or more per second
• Storyboard


  A sequence of frames or graphics that represents the shots planned for a commercial, film, or television show
• Characteristics of Motion Media


  • These transfer messages to many people
  • These deliver the same message to the audience at once
  • These represent messages that are typically indifferent and temporary
  • These are multisensory
  • These are formal, influential channels of communication
  • These are contributors in behavior and attitude alteration
  • These discuss some important issues, persons, organizations, or social movements
• Production of Motion Media


  • Informal (created by people just for personal consumption)
  • Formal (made by professionals, such as film directors, who follow the standard of the industry when it comes to the refinement and creation of motion media)
• Formats of Motion Media


  • Film
  • Television
  • Interactive Video
  • Others (such as Internet and Mobile Phone)
• Sources of Motion Media


  • Internet
  • Film and Television Studios
  • Broadcast Channels
  • Video Channels
  • Library
• Elements of Motion Design


  • Speed (Fast Movement, Slow Movement)
  • Direction
  • Motion Path
  • Timing (Objective Timing, Subjective Timing)
• Audio Media


  Types and Categories of Audio Information
• Audio Information and Media


  Audio equipment, audio formats, file or sound
• Types of Audio File


  • Radio Broadcast
  • Music
  • Sound Recording
  • Sound Clip/Sound Effect
  • Audio Podcast
• How would you store the audio files?


  1. Tape

  2. Compact Disk

  3. USB Flash Drive

  4. Memory Card

  5. Computer Hard Drive

  6. Internet/Cloud
• How would you save the audio files?


  1. MP3 (MPEG Audio Layer 3)

  2. M4A/AAC (MPEG-4 Audio/Advanced Audio Coding)

  3. WAV (Waveform Audio File Format)

  4. WMA (Windows Media Audio)
• Characteristics of a Sound


  • Volume
  • Tone
  • Pitch
  • Loudness
• Elements of Sound Design


  • Dialogue
  • Sound Effect
  • Music
  • Silence
• Principles of Sound Design


  • Mixing
  • Pace (Linear, Non-Linear, Multi-Linear)
  • Transition (Segue, Cross-Fade, V-Fade, Fade to Black)
  • Stereo Imaging
• Motion Information and Media


  Motion is the act or process of moving or being moved, Motion media can be defined as a media communication that provides the presence of spatial movement of texts and images, Motion Information is the file or clip that is created using motion media
• Through rendering, or the act of displaying consecutively various frames per second, motion is produced
• For one to have a smooth animation, one must have 24 frames or more per second
• Storyboard


  A sequence of frames or graphics that represents the shots planned for a commercial, film, or television show
• Characteristics of Motion Media


  • These transfer messages to many people
  • These deliver the same message to the audience at once
  • These represent messages that are typically indifferent and temporary
  • These are multisensory
  • These are formal, influential channels of communication
  • These are contributors in behavior and attitude alteration
  • These discuss some important issues, persons, organizations, or social movements
• Production of Motion Media


  • Informal (created by people just for personal consumption)
  • Formal (made by professionals, such as film directors, who follow the standard of the industry when it comes to the refinement and creation of motion media)
• Formats of Motion Media


  • Film
  • Television
  • Interactive Video
  • Others (such as Internet and Mobile Phone)
• Sources of Motion Media


  • Internet
  • Film and Television Studios
  • Broadcast Channels
  • Video Channels
  • Library
• Elements of Motion Design


  • Speed (Fast Movement, Slow Movement)
  • Direction
  • Motion Path
  • Timing (Objective Timing, Subjective Timing)
• Principles of Motion Media


  • Speed, direction, and timing should portray natural laws of physics
  • Timing influences recall
  • Transitions are utilized to shift between scenes
  • Sound and color enhance depth and purpose to a certain movement
  • Cartooning one's image and text offers dynamic movement (stretching, rotating, squashing)
  • Blurring can be used in several ways