The consequences of the mass media's ability to bring events from the far reaches of the globe into people's homes, thus shrinking the world
Communication
A symbolic, interpretive, transactional, and contextual process in which people create shared meanings
Communication is symbolic
A symbol is a word, action, or object that stands for or represents a unit of meaning
A meaning is a perception, thought, or feeling that a person experiences and might want to communicate to others
A message refers to the "package" of symbols used to create shared meanings
Communication is interpretive
Participants may not necessarily interpret the messages in exactly the same way
Understanding means the participants have imposed similar or shared interpretations about what the messages actually mean
Agreement means each participant not only understands the other's interpretations but also holds a similar view
Communication is transactional
All participants work together to create and sustain the meanings that develop
The transactional view emphasizes the construction or shared creation of messages and meanings
Communication is contextual
The physical, social, and interpersonal settings within which messages are exchanged
Communication is a process
Things are changing, moving, developing, and evolving
Communication involves shared meanings
Meanings are created and shared by groups of people as they participate in ordinary and everyday activities
Interpersonal communication
A form of communication that involves a small number of individuals who are interacting exclusively with one another
Characteristics of interpersonal communication
A small number of people
People interacting exclusively with one another
Adapted to specific others
Immediate interpretations
Culture
A learned set of shared information about beliefs, values, norms, and social practices, which affect the behaviors of a relatively large group of people
Characteristics of culture
Culture is learned
Culture is a set of shared interpretations
Culture involves beliefs, values, norms, and social practices
Culture affects behavior
Culture involves large groups of people
Nation
A political term referring to a government and a set of formal and legal mechanisms that regulate the political behavior of its people
Race
Certain physical similarities, such as skin color or eye shape, that are shared by a group of people and are used to mark or separate them from others
Ethnicity
A term used to refer to a wide variety of groups who might share a language, historical origins, religion, nation-state, or cultural system
Subculture
Racial and ethnic minority groups that share both a common nation-state with other cultures and some aspects of the larger culture
Co-culture
A term used to avoid the implication of a hierarchical relationship between cultural groups
Forces that maintain cultural differences
History
Ecology
Technology
Biology
Institutional networks
Interpersonal communication
Intercultural communication
A symbolic, interpretive, transactional, and contextual process in which people from different cultures create shared meanings
Intracultural communication
Communication between culturally similar individuals
Cross-cultural communication
Involves a comparison of interactions among people from the same culture to those from another culture
International communication
Interactions among people from different nations
Cultural patterns
Shared beliefs, values, norms, and social practices that are stable over time and that lead to roughly similar behaviors across similar situations
Components of cultural patterns
Beliefs
Values
Norms
Social practices
Beliefs
A set of learned interpretations that form the basis for cultural members to decide what is and what is not logical and correct
Values
What a culture regards as good or bad, right or wrong, fair or unfair, just or unjust, beautiful or ugly, clean or dirty, valuable or worthless, appropriate or inappropriate, and kind or cruel
Norms
The socially shared expectations of appropriate behaviors
Social practices
The predictable behavior patterns that members of a culture typically follow
Characteristics of cultural patterns
Activity orientation
Time orientation
Relational orientation
Spatial orientation
Biological orientation
Intellectual orientation
Values
good or
right or wrong
fair or unfair
just or unjust
beautiful or ugly
clean or dirty
valuable or worthless
appropriate or inappropriate
kind or cruel
Valence
Whether the value is seen as positive or negative
Intensity
Strength or importance of the value, or the degree to which the culture identifies the value as significant
Norms
Socially shared expectations of appropriate behaviors
Unlike values, norms may change over a period of time, whereas beliefs and values tend to be much more enduring
Social practices
Predictable behavior patterns that members of a culture typically follow, outward manifestations of beliefs, values, and norms
Activity orientation
How the people of a culture view human actions and the expression of self through activities
Questions related to activity orientation
Is it important to be engaged in activities in order to be a "good" member of one's culture?
Can and should people change the circumstances of their lives?
Is work very different from play?
Which is more important, work or play?
Is life a series of problems to be solved or simply a collection of events to be experienced?
Social relations orientation
How the people in a culture organize themselves and relate to one another
Questions related to social relations orientation
To what extent are some people in the culture considered better or superior to others?
Can social superiority be obtained through birth, age, good deeds, or material achievement and success?
Are formal, ritualized interaction sequences expected?
In what ways does the culture's language require people to make social distinctions?
What responsibilities and obligations do people have to their extended families, their neighbors, their employers or employees, and others?