SECONDARY

• WHAT IS SECONDARY DATA?

  information that has already been collected by previous researchers, that has been newly gathered through a meta-analysis
• STRENGTHS OF SECONDARY DATA?

  • inexpensive to obtain
  • requires minimal effort to obtain
  • no need to conduct primary data collection
• WEAKNESSES OF SECONDARY DATA?

  • may be outdated
  • may be irrelevant (content might not match needs/ objectives)
  • vary in quality and accuracy