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EVALUATION
RESEARCH SUPPORT
ISI/ INTERNALISATION
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Created by
Jasmine Singh
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Cards (7)
WHO CARRIED OUT RESEARCH TO SUPPORT ISI/ INTERNALISATION?
Jennes
WHAT DID JENNES PROVIDE SUPPORT FOR?
ISI
/
internalisation
WHAT EXPERIMENT DID JENNES DO?
beans
WHAT TYPE OF SITUATION WAS JENNES' EXPERIMENT?
ambiguous situation
PROCEDURE OF JENNES' EXPERIMENT?
Asked
participants
to
estimate
how many beans
in a
glass jar
Individually estimated
Then
discussed
as a
group
with
other participants
Asked to
re-estimate
individually
FINDINGS OF JENNES' EXPERIMENT?
almost all participants
changed
guesses
to be
closer
to
group's
CONCLUSION OF JENNES' EXPERIMENT?
in an
ambiguous situation
a
person
will
look
for
guidance
from others
on
how
to
behave
(
ISI
leads to
internalising
)
->
publicly change behaviour
and
privately change thoughts