the salt bridge maintains the electrical neutrality in the cell. at the cathode, the solution becomes less positively charged, so positive cations from the salt bridge flow into the half-cell. at the anode, where oxidation happens, solution becomes more positively charged so negative anions from the salt bridge flow into the half-cell. if a salt bridge was removed, the solutions in the half-cells would be electrically imbalanced and the voltage of the cell would drop to 0.