Audience

Cards (4)

  • Cultivation
    Who:Gerbener
    Repeated patterns
    Common sense ideologies
    Passive audience
  • Reception
    Who:Hall
    Preferred meaning
    Negotiated meaning
    Oppositional meaning
  • Participatory
    Who:Jenkins
    Participatory culture
    Fandom
    Textual poaching
  • End of audience
    Who:Shirky
    End of audience
    Producers
    Publish first and wisdom of crowds