ECOLOGICAL VALIDITY

• WHAT IS THE ISSUE REGARDING ECOLOGICAL VALIDITY IN ASCH'S RESEARCH?

  lacks mundane realism
• WHY DOES ASCH'S RESEARCH LACK MUNDANE REALISM?

  comparing lines is an unrealistic task
• WHAT IS THE ISSUE OF ASCH'S RESEARCH LACKING ECOLOGICAL VALIDITY?

  cannot be applied to real life situations of conformity
• WHY MAY ASCH'S RESEARCH NOT BE ABLE TO BE APPLIED TO REAL LIFE SITUATIONS OF CONFORMITY?

  consequences may be greater