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Correlation
Analyzing two sets of data to show potential relationships between them and how strong the relationship is
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Correlational study
Researcher does not manipulate any variables, they just measure
Has two co-variables that the researcher has measured and compares
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Displaying a correlation
1. Plot data on a scattergram
2. Determine if correlation is positive, negative, or zero
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Correlation coefficient
Measures the strength of a correlation, ranging from -1 (perfect negative) to 1 (perfect positive), with 0 indicating no correlation
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Correlation does not show causation
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Increase in one co-variable
May not mean the other co-variable is altered, could be due to an unknown third variable
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Advantages of correlational research
Can highlight potential causal relationships for further investigation
Often has few ethical problems as it measures pre-existing variables
Correlation coefficient is a useful tool for describing strength of correlation
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