MIL RECIT

• Text

  Simple and flexible format of presenting information, can be hand-written, printed or displayed on-screen
• Types of text

  • Formal
  • Informal
• Formal text


  • Goes through rigorous process of editing and evaluation (checking the reliability)
  • Governed by censorship of the state
• Informal text


  • Used in different issues, processes, and the like
  • Considered as informal when it comes from our own (opinion)
• As consumers of text media and information, we need to ask questions about the source, techniques used, language, views represented, interpretation, and what is omitted, slurred or added
• Considerations for producers of text media and information

  • Target audience
  • Author or sender
  • Key content
  • Purpose
  • Form/style
  • Format
• Types of typefaces

  • Serif
  • Sans serif
  • Slab serif
  • Script
  • Decorative
• Serif

  • With fin, may have buntot or paa, may have style at the ends
  • Connotes formality and readability in large amounts of text
  • Gives a classic or elegant look when used for title or reading
• Sans serif

  • Without fin, no buntot or paa, no style
  • Brings a clean or minimalist look to the text
  • Used primarily in webpage design
  • Used for clear & direct texts such as road signage, nutrition facts, building directory
• Slab serif

  • Thick ends
  • Carries a solid or heavy look to text
  • Used for large advertising signs on billboards
• Slab serif typefaces

  • Rockwell
  • Playbill
  • Black Diamond
• Script

  • Dikit-dikit (connected)
  • Draws attention to itself because of its brush-like strokes
  • Usually used for wedding invitation cards or other formal events
• Display/Decorative

  • Adds color to a wide variety of emotions
  • There's a theme
  • Used sparingly and not to be used in large body text
• Display/Decorative typefaces

  • Curlz
  • Chillers
  • Jokerman
  • Bauhaus 93
• Design principles

  • Emphasis
  • Appropriateness
  • Proximity
  • Alignment
  • Organization
  • Repetition
  • Contrast
• Emphasis

  Importance or value given to a part of the text-based content
• Appropriateness

  How fitting or suitable the text used is for a specific audience, purpose or event
• Proximity

  How near or far the text elements are from each other
• Alignment

  How the text is positioned on the page (left, right, centered, or justified)
• Organization


  A conscious effort to organize the different text elements on a page
• Repetition

  Consistency of the entire elements and the unity, encourages the use of repeating some typefaces within the pages
• Contrast

  Achieved when two elements are different from each other