Strength-Scientific approach
Behaviour can be explained in terms of the brain.
Biological explanations have clear variables that can measured,tracked and examined,enables psychologists to conduct scientific research studying these variables.
For example,drug therapy-links between drugs and the production of neurotransmitters and linked this to behaviour.
Raine et al-used PET scans to compare brains.
All examples are scientific to an extent,as they fulfil the aims of research-objective,well-controlled studies
Strength-People are more likely to believe the principles of the approach