Research Questionnaire

• Questionnaire


  A technique for collecting data in which a respondent provides answers to a series of questions
• Developing an effective questionnaire


  1. Identify the goal

  2. Choose question types

  3. Develop clear, concise, and direct questions

  4. Restrict length

  5. Identify target demographic

  6. Ensure privacy protection
• Questionnaire development


  • Takes effort and time
  • Step-by-step approach can result in an effective means to collect data
• Dichotomous questions


  Questions usually used in a survey that ask for a Yes/No, True/False, Fair/Unfair, Agree/Disagree answers
• Open-ended questions


  Questions that allow the respondent to respond in their own words
• Multiple choice questions


  Questions that consist of three or more mutually exclusive categories and ask for single answer or several answers
• Rank-order questions


  Questions that ask the respondent to rank or choose items in a particular order from a set
• Rating scale questions


  Questions that allow the respondent to assess a particular item based on a given dimension
• Questions should be simple in construction, ask one question at a time, and avoid asking private or sensitive information
• Providing "I don't know" or "Not applicable to me" options can lead to missing data during data analysis
• Put the most important questions at the beginning of the questionnaire
• Keep the questionnaire as short as possible to increase response rate
• Determine the target demographic before distributing the questionnaire
• Protect respondents' privacy before writing the survey
• The questionnaire must be validated before the survey can start