forecast of business operations, including statement of business objectives, a cash flow forecast, a plan of staffing needs and marketing methods
components of a business plan
marketing plan, operational plan, financial plan, human resources plan, executive plan
marketing plan
market research, long term plan for achieving objectives
operational plan
how product will be produced and delivered to customers in target market
financial plan
prediction of business income from sales and expenditure from costs over a period of time
human resources plan
predict staff needs, including skills, number needed, prediction of staff turnover and managers required to supervise employees
executive plan
short summary of the main points from the detailed plan. such as key objectives, key staff and financial information
importance of a business plan 1
investors and lenders of finance - want to see detailed forecast of how the business is predicted to perform over time as they will then be able to assess the risks of their potential investment in terms of the ability of the business to pay it back.
The benefit to the business is that reducing the risk to investors may mean that they may be able to pay lower interest rates on loans or giver smaller shares to venture capitalists, keeping costs to a minimum while keeping as much ownership as possible
importance of a business plan 2
helps business look methodically and logically at steps needed to achieve aims and objectives
importance of a business plan 3
can be compared to actual progress to see if deadlines, costs and profit are as predicted
importance of a business plan 4
measure performance in achieving the plan and identify any issues and address before major ones occur
importance of a business plan - evaluation
plan alone is of little use to the business and can be set unrealistically and therefore failed to follow
importance of a business plan - evaluation
should be regularly attended to allow for unexpected problems such as changes in cost or significantly more demand than can be produced
Main sources of information available to entrepreneurs
Government organisations such as GOV.UK offer free advice through websites and/or courses on a range of issues from legal requirements of setting up a business to workshops on how to create a business plan - govs keen to support entrepreneurs as they understand that SMEs may become large businesses
also offer grants and loans
there are also privately run organisations that support businesses such as the federation of small businesses