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Behaviourist Approach
Classic evidence
Procedures
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Created by
Maisie Coleman
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Cards (7)
Procedures
1
Emotional tests:
Responses
recorded
with a
motion
picture
camera
To test
Alberts
responses
- confronted with a
white
rat
,
dog
,
monkey
,
masks
with + without
hair
,
cotton
wool
,
burning
newspapers
etc
Then
tested
with a
loud
sound
- made by
striking
a
hammer
upon a
steel bar
Bar
=
1m
in
length
+
2cm
diameter
Procedures
2 - Sessions
S1 -
Establishing
a
conditioned emotional
response
S2 -
Testing
the
conditioned emotional response
S3
-Generalisation
S4 -
Changing the environment
S5 -
The effect of time
S1 - Establishing a conditioned emotional response
11
months +
3
days
Brought him to the
lab
White
rat
was
presented
+ Albert tried to
reach
for it
The
bar
was
struck
behind his
head
at the
same
time
S2 - Testing the conditioned emotional response
11
months +
10
days
A
week
later
he was shown the
rat
with
no
sound
to see if his
previous
experience
effected
his
behaviour
Albert was also exposed
5
times to the
joint
stimulation
S3 - Generalisation
11
months +
15
days
Albert
returned for
further
testing
The
research
Q
was whether the
link
would be
generalised
to other
objects
He was presented with
rat
,
wooden
blocks
, a
rabbit
,
dog
,
seal fur coat
,
cotton
wool
+
Watson's
hair
S4 - Changing the environment
11
months +
20
days
Alberts
conditioned
emotional
response
was
freshened
up using
'joint
stimulation'
He was taken to a
new
environment
(
large
,
well-lit
lecture
room with
4
people
present
)
He was placed on a
table
in the
centre
of the room
S5 - The effect of time
12
months +
21
days
Albert was tested
one
last
time
No
emotional
tests
had been
conducted
The
final
test involved a
Santa
Claus
mask
, a
fur
coat
,
rat,
rabbit
,
dog
+ the
blocks