Important concept in helping people to choose financial products, based on budgeting and forecasting to help individuals decide what they can afford to spend.
Medium through which information is transferred to its intended recipient - (referring to the way a customer can contact their provider to manage their account).
Notion that thoughts and feelings have a direct influence on behaviour, as expectations can be self-fulfilling, people's own attitudes affect the outcome of events.
Money paid into financial products with the aim being the value of the product growing over time so the individual makes an eventual profit - (way of saving over medium or long term).