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psychology - research methods
experiments
experimental design
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Jia Jing
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Cards (10)
independent measures
participants are only in
one
condition
repeated
measures
the
same
participants repeat the
two
conditions
counter balancing
alter
order
of participants which seeks to
reduce
order effects e.g. 50% in AB and 50% in BA
matched participants
make
two
groups of participants as
similar
as possible
strengths of independent measures design
no
order
effects
fewer
demand
characteristics
weaknesses of independent measures design
participant
variables
strengths of repeated measures
no
individual
differences
weaknesses of repeated measures
order effects
(
counter balancing
)
strengths of matched pairs
controls for
individual
differences
weaknesses of matched pairs
can be
difficult
and
costly
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