A03

• A03: uses objective and scientific methods

  • high control due to lab studies- evs and cvs
  • standardised, repeated, reliability
  • highlighted emergence of cognitive neuroscience, enhancing scientific basis of approach as biology and psychology brought together- establish psychology as a science
  • however based on inferences-subjective-reduce val
  • high control means lacks mundane realism- low eco val
• A03; based on machine reductionism

  • human functions are a result of units of activity
  • approach ignores influence of emotions and feelings on cognitive system eg anxiety effect on EWT
  • weakens val as not fully comprehensive
  • reductionist approach allow for scientific testing of operationalised variables= clear cause and effect relationships
• A03: application to real world

  • been applied to many theories eg contributions to AI which revolutionalise the future
  • used to explain and treat mental conditions eg cognitive behavioural therapy
  • improves credibility of approach due to its widespread application
  • treatment gained allows improved QOL, return to work, pay taxes, benefit the economy