Multi-Store Memory Model (MSM)

• Multi store Memory model ( MSM ): a linear model of how memory is stored

  • Sensory memory ( SM )
  • Short term memory ( STM )
  • Long term memory ( LTM )
• Sensory memory: A temporary store of information that is available for processing by the sensory register ( senses )
• The senses are coded into different registers:

  • Iconic - visual
  • Echoic - auditory
  • Gustatory - taste
  • Olfactory - smell
  • Haptic - touch
• Sensory Memory:

  • storeage - 5 senses
  • duration - >half a second
  • capacity - very large (Sperling)
• Short term memory (STM): a temporary store that holds 7+/-2 information and stores them in the hippocampus acoustically (verbally)
• Long Term memory (LTM): a store potentially lasting forever, in which, information is stored in the frontal cortex semantically (with meaning)
• Short term memory (STM):

  • Storage - acoustically and visually. (Baddeley List B)
  • Duration - 18 - 30 seconds (Peterson^2)
  • Capacity - 7+/-2 (Miller)
• Long term Memory (LTM):

  • Storage - semantically (Baddeley List D)
  • Duration - potentially forever ( Bahrick)
  • Capacity - infinite