Homogenous good, all firms produce identical products
Firms are price takers (identical goods = not one firms has power to determine price)
No barriers to entry or exit
Perfect information and low transaction cost
Benchmark of efficiency
Perfect Competition (Short Run)
Amount of capital employed (also number of firms) is fixed
Revenues
Total Revenue = Price x Quantity Sold (TR = pq)
Average Revenue = Total Revenue/Quantity Sold = Price (AR = TR/q = p)
Marginal revenue is the additional revenue from selling one additional unit of output
Marginal revenue: rate of change of total revenue with respect to quantity sold
MR = dTR/dq
Profit Maximisation
Occurs where marginal cost cuts marginal revenue from below (units of outputadds more to revenue than cost)
Short Run Shut Down Condition
In short run, firm may continue production even if making a loss as long as variable costs are covered. Has effect of minimising losses
Long Run Competitive Equilibrium
Free entry: ability of firm to enter industry without encountering legal or technical barrier
In long run, all factors of production are variable; firms may enter (attracted by supernormal profits) or leave (owing to losses) the industry
Long run competitive equilibrium occurs at the point where the market price is equal to minimumaverage total cost
At equilibrium, firms earn zeroeconomic profit (considering opportunity cost)
Equilibrium Under Perfect Competition: Long Run
Existence of supernormal profit attracts new entrants to the industry, supply (at industry level) increases, pushing price down and shifting demand curve till supernormal profits are no longer made, no incentive for further new entry, long run equilibrium.
Each firm produces output at minimum average cost = allocative efficiency