A sampling technique where participants are selected from the sampling frame, where everyone has an equal chance of being selected. E.g. Names are pulled out of a hat, or a computer is used to randomly select participants
A sampling technique where participants are selected at the researcher's convenience without knowing any details about the sample in advance e.g. picking people who were there at the time, in your specific location
A sampling technique where the target population is divided into subgroups, e.g. by sex, and the participants are chosen from each subgroup at the convenience of the researcher
A sampling technique where participants volunteer (select themselves) for research e.g. they come forward/respond to the psychologist after reading an advertisement in a newspaper or on a notice board
A sampling technique where participants are initially recruited by the psychologist and then those participants recruit further participants from people they know, therefore the sample group appears to 'snowball'
Where the psychologist observes and records behaviour (such as a score) at specific time intervals, e.g. every 15 minutes, and then creates an average score for each participant being observed