Publications exempt from advertising promotion, representing an authentic interaction channel with the audience. Includes text posts, visuals and videos shared naturally on social media profiles with subscribed users.
Paid Social Media
Paid advertising campaigns aimed at promoting content to a target audience.
Organic vs Paid Social Media
Organic Social Media
Paid Social Media
Organic Social Media
Authentic engagement with the audience
No cost for amplification
Strengthening of the community
Paid Social Media
Instant reach to a wider audience
Precise targeting
Performance analysis and real-time strategy adaptation