Cards (3)

    • STRENGTH- culturally relative
      • Although physical attraction is a relatively broad term, it is not affected extensively by cultural relativism, with both individualist and collectivist cultures finding similar features attractive
      • eg large eyes, high eyebrows, sharp cheekbones-
      • applicable across both Asian and Western male respondents, as demonstrated in research
      • attractive relatively constant and can be generalised across cultures without the risk of imposed etic
    • LIMITATION-walster, methological issues
      • use of questionaires(strengths and limitations) quantative data(strengths and limitations)
      • ethical issues- deception, didnt know they were being ranked, risk of psychological harm
      • CBA needed
    • LIMITATION-alternative explanation
      • complex matching
      • other desireable characteristics eg kindness, status, money ect can compensate for a lack of physical attractiveness
      • eg typical attractive women with unattractive but wealthy older man
      • inconclusive explanation and a more idiographic approach needs to be taken in order to consider individual differences