A view that exaggerates the differences between men and women, which usually (although not always) devalues women
Alpha bias
A view that exaggerates the differences between men and women
Beta bias
A view that ignores or minimises the differences between men and women
Gender bias is a result of androcentrism. Most research has judged male behaviour to be the 'normal' behaviour and women to be 'abnormal'
Studies that show differences between genders are often believed to be biological, when actually they could be due to social differences
Institutions, such as universities are still dominated by men, which means women are seen as 'abnormal' in comparison to men
Research into gender bias is still infrequently published and is also less funded. This suggests it's not taken seriously
Ethnocentrism
Judging other peoples' culture from the values of your own culture
Cultural relativism
Behaviour cannot be judged properly unless it is viewed in the context of the culture in which it originates
Emic constructs
Are specific to a given culture and vary from one culture to another, they look at behaviour from the inside of the cultural system
Etic constructs
Analyses of behaviour focuses on the universality of human behaviour, universal factors that hold across all cultures
Imposed etic
Taking findings from one culture and assuming it can be applied universally
As researchers become more aware of cultural bias, there has been a move towards using more native researchers to conduct research and interpret results
Like many classic studies, replications of Asch found that there were differences in conformity in individualist and collectivist cultures, demonstrating cultural bias in the original
Cultural bias has led to prejudices against certain groups. For example, IQ tests were used to claim that African-Americans were genetically inferior during WWI
Free will
The belief that we have a choice in determining our thoughts and actions and are not controlled by biological or external forces
Determinism
The belief that behaviour is caused by internal or external forces that we cannot control
Hard determinism
An extreme position that implies that free will is not possible as our behaviour is always caused by internal and external events beyond our control
Soft determinism
Behaviour does have causes but we also have the ability to make rational conscious choices
Biological determinism
The belief that behaviour is caused by biological (genetic, hormonal, evolutionary) influences that we cannot control
Environmental determinism
The belief that behaviour is caused by features of the environment (e.g. reinforcement) that we cannot control
Psychic determinism
The belief that behaviour is caused by unconscious conflicts that we cannot control
Twin studies never show us 100% concordance rates, so it is unreasonable to assume that our behaviour can be purely biologically determined
Everyday experience 'give the impression' that we are constantly exercising free will through the choices we make on any given day
Our legal system relies on free will to hold people responsible for crimes. If we take a hard deterministic approach then this has implications for how we sentence criminals
Nature
Influences on our behaviour that are inherited and/or innate
Nurture
Influences on our behaviour that come from the environment or our experiences of the world
Interactionist approach
Most psychologists will look at the relative contributions of nature and nurture, rather than believing only one causes behaviour, and how they interact with each other
Diathesis stress model
Behaviour has a predisposition in our genes but it requires an environmental trigger for it to actually be expressed
Epigenetics
Refers to life experiences that can change the way our genes expressed. Environmental influences, such as lifestyle, can leave marks on our DNA which can last our whole lifetime and even be passed to our children
Adoption studies have proved useful in understanding the relative contributions of nature and nurture as researchers can assess the heritability of characteristics without children having the same upbringing (nurture)
By understanding the nature-nurture debate, researchers can almost predict the heritability of certain disorders. This means potential sufferers can be given prevention strategies to help prevent it being expressed
If we discover certain genetic predispositions to behaviours or personality traits then this could lead to gene editing by scientists. This could have moral implications for future generations of children
Holism
Attempting to understand human behaviour by analysing the person or the behaviour as a whole rather than its constituent parts
Reductionism
Analyses behaviour by breaking it down into its constituent parts
Levels of explanation
There are several ways or levels to explain behaviour. The lowest level considers biological explanations, the middle level examines psychological explanations and the highest level looks at social and cultural explanations
Biological reductionism
Includes the biological level and explains behaviour through genetic, neurological or neurochemical causes, as well as evolution
Environmental (stimulus-response) reductionism
All behavior is learned (behavioural approach) and can be explained through stimulus-response links (conditioning)