This is when the interviewer Asks the interviews the same questions in the same way to different participants, this usually involves pre-written and pre-coded structured questionnaires
what are unstructured interviews?
more like guided conversation - the interviewer has complete freedom to vary questions from respondents to respondent - usually open ended questions
what are semi-structured interviews?
this is when each interview has the sameset fo questions in common, but the interviewer can also probe for more information can ask open ended questions
what are group interviews?
the interviewer interviews two or more participants at the same time
un-structured interviews
It’s a qualitative approach - providing meaningful information o research and findings
flexible
questions not pre-set
what is the PET analysis of un - structuredinterviews?
accuraterepresentation
more valid
allows participants comfortability
more flexible ( less structured )
structured interviews
pre set questions
can produce quantitative data, allowing answers to be compared
everyone has the same questions
What is the PET analysis of structured interviews?
large samples, more representative - theoretical
high response rates
straight forward and inexpensive - practical
limitsvalidity - theoretical
easilyquantified
semi-structured interviews
mixed between quantitative & qualitative data
interviewer has pre-set questions, but they tend to propose new questions as a result of what the interviewee says
what’s the PET analysis for semi-structuredinterviews?
ethical issues: confidentiality, sensitive topics and using un-structuredinterviews could trigger something
theoreticalissues: maybe a language barrier between the interviewer and participants - might not understand the question - could decrease the validity of the research