Behaviourist Perspective

    Cards (8)

    • Principles
      people are born like blank slates and behaviour is shaped and influenced by the environment
      learning occurs through stimulus response connections: associations, reinforcement and observation and imitation
    • Classical Conditioning

      learning through association
    • Positive Reinforcement 

      adding something into the situation that increases the tendency to repeat the behavior
    • Negative Reinforcement 

      taking away something bad to increase a behavior
    • Punishment
      unpleasant consequence to behaviour
    • 4 Processes in Social Learning
      Attention
      Retention
      Reproduction
      Motivation
    • Behaviourist Studies

      Bandura
      Chaney
    • Strengths of Behaviourist Perspective

      Practical Applications - programmes have been made to encourage positive behaviour, classical conditioning is used for addicts
      Scientific Approach - operationalise the behaviours to produce the objective data
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