Person who is a purchaser or recipient of consumer products
Often determine what kinds of products / services to be produced
Their consumption create additional jobs; companies will gain more profit
More profit = more expansion
More expansion = more need for manpower
Household
Those who dwell under the same roof & compose a family
Distinct from a family because a household does not need to have the same financial, emotional, and social interconnection
Land, labor, capital, entrepreneurship, being given to firms; firms give rent, wage, profit to households
After the consumers, it is the unit that compose the foundation of our economy
Consumer Behavior
Behavior of a consumer in which how they respond to those extraneous variables
Utility Approach
Guided by the law of diminishing marginal utility
States that as you consume products, you receive less and less marginal utility
States that the greatest marginal utility is achieved on the first unit of the said good
Total Utility
Summation of one's satisfaction / utility
Utility
Satisfaction or benefit received from consuming
Marginal Utility
Change in total utility from increased consumption of that good or service
Utility is measured in units called utils
Budget Line
Shows all possible combinations of x and y goods that your budget can afford to purchase
Shows the budget constraint
Indifference Curve
Shows all possible combinations of x and y that give the same level of satisfaction
Tells the satisfaction of the person to attain the highest satisfaction
Income Effect
A shift of the budget line to the right or left
Substitution Effect
One good experiences a decrease in price, while the other good remains unchanged
StandardofLiving
Level of wealth, comfort, and material goods available to an individual, community, or social class
Improves as one's income and productivity increase
Quality and quantity of consumption are determined by the delivery of goods and services by firms
Supplier
A source of materials used in producing goods / services
Raw material goods - unprocessed goods
Intermediate goods - semi-processed goods
Final goods - processed and transformed goods ready for consumption
Only final goods are included in computing for a country's GDP, which is the summation of all goods and services traded and consumed in a particular year
Investor
An entity that acts as financial sources of businesses with the intention of granting profits
Who finance a particular company
Lends money to business owners
Investment
An asset / item acquired with the goal of generating income / appreciation
Savings
What is left of your income after you purchase goods and services
Start-up Capital
The initial capital/money a business needs to facilitate its cost
Add-up Capital
Used for expansion of the business, adding to the size of the factory, buying more equipment, or adding laborers
Foreign Portfolio Investments
Where foreign entities invest in local companies
Foreign Direct Investment
Foreign businesses operate in local / domestic markets
Government
A political system by which a country is administered and regulated
A body of persons that constitutes the governing authority of a political unit or organization
Regulates everybody, mandates law, secures the people in a given timespace
Role of Government in Business
Toprimarilyprovidebasicsocialservices to its citizens
Health services
Education
Securityservices
Taxation
The practice of collecting taxes from citizens based on their earnings and property
The money raised from it supports the government and allows it to fund police and courts, create militaries, maintain roads, along with many other services
3 Powers of Government
Police Power
Power of Eminent Domain
Power of Taxation
Public-Private Partnerships (PPPs)
Government projects funded by private entities or firms
In exchange, the government guarantees that the private counterpart gets the value of its investment plus a reasonable interest
A minimum of 5% should go to education (United Nations)
Kamag-anak ni Romualdez si Imelda Marcos; napupunta ang taxes sa healthcare and education
27 (teacher-student ratio in government elem schools), 1:25 (teacher-student ratio in government jhs)
How Business can be A Partner to the Government
As a Source of Tax Revenue
Poverty Alleviation
Provision of Service
Socioeconomic Impact Study
A type of systematic analysis used to identify and evaluate the potential effects a proposed development/program may have on the social and economic aspects of the people
Including demographic analysis
Demographics
The study of quantifiable characteristics of a population
Socioeconomics
The field of study that examines how economic activities and social processes affect each other
To examine proposed developments or official state programs and policies
In order for your research to be clear, you must gather RRL ('di dapat 3 RRL lang)
Business
As an entity engaged in commerce and trade
Some businesses might engage in the same activity; depends on the objective of the firm
Entrepreneur
One who combines the primary factors of production (land, labor, capital) to create another product/service
Types of Businesses
Microbusiness: < 1,500,000 pesos
Small-scale: 1,500,001-15,000,000 pesos
Medium-scale: 15,000,001-60,000,000 pesos
Large scale: no limit
Fixed Inputs
Costs which do not change in size or amount as you increase your production or output, such as land or machinery
Variable Inputs
Costs which change as you increase or change your output/production (raw materials and manpower)
Myths about Having a Business
All you need is a little capital to earn huge profit
Anything that deals with food is always profitable
Fad businesses like laundromats or vehicles for hire, are likely to be successful
A partnership is always better than a sole proprietorship
Additional capitalization from a future partner is always better to ensure the firm's survival