chap 10

• Metaverse


  A computer-generated simulation of an environment or 3D image that allows users to interact in a seemingly real or physical way through the use of special electronic equipment
• Virtual Reality (VR)


  • Creates a fully immersive experience where the user's physical presence is simulated in a virtual environment, enabling them to look around, move within it, and interact with virtual features or items
• Augmented Reality (AR)


  • Layers computer-generated enhancements atop an existing reality to make it more meaningful through the ability to interact with it
• Differences between VR and AR

  • Environment
  • Immersion Level
  • Access Devices
  • Application Method
  • Usage
  • Accessibility
• Social Network in the Metaverse
• Platforms and Tools
• Homework Questions


  • Define the Metaverse
  • What technologies are crucial for building the Metaverse
  • Identify one benefit and one challenge of the Metaverse
• Business Model Canvas


  A strategic management and lean startup template for developing new or documenting existing business models. It is a visual chart with elements describing a company's or product's value proposition, infrastructure, customers, and finances.
• Elements of Business Model Canvas

  • Customer Segments
  • Value Proposition
  • Channels
  • Customer Relationships
  • Revenue Streams
  • Key Resources
  • Key Activities
  • Key Partnerships
  • Cost Structure
• The main purpose of a business canvas is to describe how your business intends to make money, which is the main goal of any business.
• The Left side focuses on your business and internal factors of your enterprise which you can control. The Right side represents external factors and things you can't influence directly. The Center is the Value Proposition, which serves as an exchange point between your business (left) and your customers (right).