Chapter 9

• Audience

  The people who will be listening to or viewing a presentation
• It is important to know your audience well when presenting, so they fully understand you
• Finding out about the audience

  1. Research through surveys, interviews, or online searches

  2. Determine their age, expectations, and prior knowledge/experience with the topic
• Presentation for a child audience

  • Use simple vocabulary
  • Use a colorful, attention-grabbing theme
  • Balance complexity - not too simple or too complex
• Presentation should include attention-grabbing elements like pictures, videos, and interactive questions
• Types of rights and wrongs to consider

  • Legality (laws)
  • Morality (individual's moral compass)
  • Ethics (codes of behavior for a group)
  • Culture (attitudes, practices, values)
• Copyright


  Legal protection for software and other content to prevent illegal use or copying
• Illegal use of copyrighted material

  • Making copies and distributing
  • Renting out software
  • Using copyrighted content without permission
  • Copying code or design and claiming it as your own
• Methods to protect software from illegal use

  • Product key verification
  • Online activation
  • Using physical CD/DVD/drive
  • Agreeing to terms and conditions
• Policing the internet


  Censoring, governing, or controlling the internet and what content is allowed
• Reasons for policing the internet

  • Preventing hacks on major corporations
  • Combating cyberbullying
  • Preventing inappropriate contact between adults and minors
  • Preventing the spread of inappropriate content
• Pros of policing the internet

  • Protecting vulnerable users
  • Preventing illegal/unsafe information or material
  • Stopping users with bad intentions
• Cons of policing the internet

  • Extremely difficult and expensive
  • Affecting freedom of speech
  • Difficulty getting all countries to agree on rules
• Photographers want their images to be copyrighted to prevent them from being taken advantage of and used without permission