PRESS INFLUENCE-According to YouGov, some 74% of Daily Mail readers voted Tory in 2017, demonstrating the influence of that paper's right-wing bias upon its readers
LIMITS TO PRESS INFLUENCE-Despite the Sun's 'Don't chuck Britain in the Cor-bin' headline and the Daily Mail's 15-page anti-Labour spread the day before polling day, Labour saw its largest increase in vote share since 1945