2.4.2 Capacity Utilisation

Cards (10)

  • Capacity - maximum output achievable when all resources are fully utilised.
  • Capacity Utilisation = Actual Output / Maximum Capacity x 100
  • Under-utilisation of capacity - resources not used efficiently causing high unit costs.
  • Over-utilisation of capacity - workers work very hard to push sales but lower unit costs.
  • Effects of under-utilising capacity:
    • Increased costs per unit
    • Negative brand image
    • Increased costs may be passed on to customers (higher prices)
  • Effects of over-utilising capacity:
    • Increased labour costs
    • Increased mistakes in production
    • Inability to conduct maintenance
    • Inability to meet new orders
  • Downsizing - reducing capacity to reduce costs.
  • Full capacity - when a business can not produce any more output.
  • Under utilisation - when a business is producing under full capacity.
  • Over utilisation - when a business is running at full capacity and straining resources.