metrosexuality

• GQ has been closely related with metrosexuality,
• the writer mark simpson coined the term in an article for British Newspaper The Independent about his visit to a GQ exhibition in London.
• 'The promotion of metrosexuality was left to men's style press, magazines such as GQ, the Face Esquire, Arena and FHM, the new media which took off in the 80s and is still growing... they filled their magazines with images of narcissistic young men sporting fashionable clothes and accessories. And they persuaded other young men to study them with a mixture of envy and desire.
• in 2016 GQ launched its own spin off 'GQ style'
• David beckham- 'it was not until the early 2000s when Simpson returned to the subject that the term became globally popular. after he published an article in which he described David Beckham as 'the biggest metrosexual in Britain' and offered this updated definition-
• Simpson's 2000s updated definition of metrosexuality- 'the typical metrosexual is a young man with money to spend, living in or within easy reach of metropolis- because that's where all the best shops, clubs, gyms and hairdressers are. He might be officially gay, or bisexual, but this is utterly immaterial because he has clearly taken himself as his own love object and pleasure of his sexual performance'.
• the term metrosexual was coined by the writer mark simpson
• metrosexual- mixture of metropolitan and heterosexual, describing a man living in an urban, post-industrial capitalist culture who is especially meticulous about his grooming and appearance, typically spending a significant amount of time and money on shopping as a part of this.
• spornosexuality- a spornosexual is a man who is obsessed with the idea of getting an overly muscular body
• Jamie Hakim- research on spornosexuality- 'power shift of a segment of society who have historically defined themselves through their mind, whilst at the same time defining those they have subordinated - such as women - through their bodies'