Business location

• Market


  A business' customers and consumers
• Close to market


  Extremely important for businesses such as takeaways, corner shops, clothes shops, pop-up food businesses and hairdressers
• Close to market


  Not an important factor for online companies and car manufacturers as they can sell and deliver products anywhere
• Labour


  People whom a business employs or would potentially want to employ
• Proximity to labour


  Important for businesses to be close to high-quality labour or to be located in an area to which employees are willing to travel
• Raw materials


  Materials used to produce a product
• Bulk-gaining products


  Products that are larger than the raw materials used to produce them (e.g. a bike)
• Bulk-reducing products


  Products that are smaller than the raw materials used to produce them (e.g. bottles of smoothie)
• Proximity to competitors


  Many businesses like to be located far away from competitors to access more customers without competition
• Proximity to competitors


  Being close to competitors can be important for some businesses like car dealerships and clothing shops as customers are likely to shop around
• Manufacturing companies generally prefer locations with cheaper rent than close proximity to their customers.
• Infrastructure refers to facilities that support everyday economic activities such as roads, phones lines, etc..
• An efficient transport network enables staff to get to work easily.