Practical issues

• Time and money

  Large scale survey may employ dozens of interviews and staff.

  This costs a lot of money.

  Small scale surveys can involve a lone researcher which may be cheaper but it will take longer to complete.
• Requirements of funding bodies

  Research institutes and businesses are examples of organisations that may fund research. They may require research in certain formats
• personal skills and characteristics

  Sociologists possess different personal skills.

  During a participant observation, the sociologist must be able to mix easily with others whilst also being able to recall easily. An important skill for a sociologist to have is the ability to establish a rapport with the participants. This is a type of relationship that provides trust.