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Psychology
Research Methods
Observational Design
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Cards (5)
Unstructured
observation

Observation in which all behavior and activities are recorded
-
Qualitative
data
- Observer
bias
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Structured
observation

A method that involves presenting an
identical
situation to each participant and
recording
the participant's behavior
-
Quantitative
data
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Behavioural
categories

When a target
behaviour
is broken up into
components
that are
observable
and
measurable
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Event sampling
A target behaviour or event is first established then the researcher records this event
every
time it occurs
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Time sampling
The procedure of observing and recording behavior during
intervals
or at
specific
moments
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