Electronic point of sale (EPOS)

• What is electronic point of sales?

  system for capturing data when consumers purchase goods
• What’s an every day example of EPOS?

  Items labelled with barcodes, scanned at till
• What are the main functions of EPOS?

  Records sales

  controls stock level

  sets limits for reordering
• How is the data used from EPOS?

  Monitors popular items

  target marketing efforts to improve sales

  determines when to launch new or improved products based on product lifecycle
• How does EPOS interact with customers?

  May ask for email at till

  sends electronic receipts

  uses email for advertising additional products